While at Underground, I designed this campaign logo, a website and web animation, and helped produce the campaign to change Southern Company’s dirty polluting practices. The campaign garnered TV and newspaper coverage and resulted in more than 12,000 faxes and postcards sent to Southern Company’s CEO within the first month of the campaign.
Included in the print campaign were these bus shelters, billboards, fridge magnets, a full-page newspaper ad, and stickers that customers could use to affix to their Southern Company utility bill payments.